WorldGaming has set out the programme for the re-engineered ICE Conference, which runs during ICE Barcelona at Fira Gran Via from 18 to 20 January 2027.

Delegates will buy a single “7 in 1” conference ticket that lets them move between seven tracks, each built around an operational problem rather than general panel talks.

The seven tracks

  • New technology, AI and security: peak loads, technical debt, cybersecurity and practical AI.
  • Revenue and customer lifetime value: acquisition, retention and personalisation.
  • Regulatory risk and compliance: multi-jurisdiction frameworks, audits and local licensing.
  • Next-generation product and operations: game design, payments and real-time data.
  • Responsible gambling and ESG: safer gambling technology and governance.
  • Africa: payments, distribution and operating models in high-growth markets.
  • Latin America: localised compliance, marketing and sportsbook strategy in Brazil and beyond.

The programme links to the WorldGaming Council’s policy discussions, the ICE Research Institute and the start-up brands in Hall 7. Africa is also a focus elsewhere at the show, as the African Gaming Association has signalled.

What they said

Damien Ashton-Wellman, Conference Manager for ICE Barcelona, said:

“As margin pressures, rising regulatory scrutiny, and rapid technological acceleration re-shape the global market, the ICE Conference programme is literally setting the agenda by moving away from generic panel talks to deliver a high-value platform that’s built around addressing and solving key operational pain points.”

ICE Barcelona follows iGB Affiliate Barcelona on 19 and 20 January, where affiliate speakers are preparing for a Gen Z debate.

Source: WorldGaming.